Advanced Identity & Profile Security Protocol (India)

Before using DoubleTick at scale, your Meta setup must be secure and compliant.

A. The 3-Line Verification Rule (Mandatory for Admins)

Every Business Manager Admin must:

1. Have identity confirmed on Facebook

2. Have Two-Factor Authentication (2FA) enabled

3. Use a secure, consistent login location/device

Why this matters: Meta flags accounts that look unstable or risky. A fully verified admin reduces the chances of Business Manager suspension.

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B. Use Real Identity Details

Your Admin profile must:

• Match your legal name

• Match your Aadhaar or PAN (for India)

If your profile gets locked, Meta will require:

• Government ID upload

• Real-time selfie verification

If the details do not match, recovery becomes extremely difficult.

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C. The 72-Hour Warm-Up Rule

If you create a new Facebook profile and Business Manager:

• Wait at least 72 hours before starting business verification or running high-spend ads.

Why: Meta monitors new accounts for suspicious activity. Immediate scaling increases risk.

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D. Ecosystem Linking (Recommended Best Practice)

Your Business Manager should be properly connected to:

• An aged Facebook Page

• Instagram Professional Account

• WhatsApp Business API number

Also ensure:

• Instagram has its own 2FA enabled.

This builds trust signals in Meta’s system.