> For the complete documentation index, see [llms.txt](https://learn.doubletick.io/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://learn.doubletick.io/bot-studio/set-up-bot-triggers/on-first-daily-message.md).

# On First Daily Message

**On First Daily Message** is a bot trigger that activates when a customer messages you for the first time on a given day.

It runs only once per customer per day. If the same customer sends more messages later, the trigger will not repeat until the next day.

This helps you start a daily automation flow in a controlled way, without sending repeated welcome messages.

<figure><img src="/files/ND5YtG15uq59MoZkdUhT" alt=""><figcaption></figcaption></figure>

### Where to Use This Trigger

Use this trigger when you want to automate daily customer engagement in a controlled and non-repetitive way.

It is ideal for:

* Sending daily greetings or updates when customers initiate contact
* Guiding customers to the right product, service, or support team
* Creating personalized daily journeys based on customer intent or attributes
* Ensuring automation runs only once per day per customer

This trigger is best suited for businesses that want consistent engagement without overwhelming customers with repeated messages.

***

### How to Use It in Bot Studio

1. Open **Bot Studio** in your DoubleTick dashboard
2. Click **Create New Journey**
3. Select the trigger: **On First Daily Message**
4. Design the automation flow you want to run, such as:
   * Sending a greeting message
   * Sharing a daily update or offer
   * Asking the customer what they need help with
   * Assigning the chat to the correct team
   * Using conditions based on tags or attributes
5. Save and publish the journey

Once active, the bot will trigger automatically whenever a customer sends their first message of the day.

***

### Key Capabilities

* Triggers only once every 24 hours per customer
* Enables daily engagement without repeated automation
* Helps businesses send contextual messages within the open support window
* Supports multi-step conversational journeys instead of single welcome messages
* Allows conditional logic based on customer activity, tags, or attributes
* Reduces dependency on paid template messages for daily interactions

***

### Example Use Case

A fashion brand wants to increase daily engagement and product discovery.

When a customer sends their first message of the day, the bot automatically replies with a daily featured collection message and provides quick options to explore products or connect with a stylist.

This approach helps the brand:

* Re-engage customers naturally during daily conversations
* Promote new arrivals or limited-time offers
* Improve conversions without running additional broadcast campaigns


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