# Getting Started with Co-Existence

#### <mark style="color:$primary;">**What is Co-Existence?**</mark>

Co-Existence is a powerful feature introduced by Meta that allows businesses in India to use the **same WhatsApp number** across:

* The WhatsApp Business App on your mobile phone
* The DoubleTick platform (powered by the WhatsApp Business API)

**Previously, businesses had to choose between:**

* Using the mobile app for one-to-one conversations, or
* Using the API for automation, campaigns, and analytics

With Co-Existence, you no longer have to make that trade-off.

You can now:

* **Continue chatting with customers directly from your mobile app**
* **Simultaneously run campaigns, automate workflows, and track performance through DoubleTick**

All of this works seamlessly on a single number.

***

#### <mark style="color:$primary;">**Why Co-Existence Matters**</mark>

Co-Existence brings together the best of both worlds — **personal conversations and scalable automation**.

This means:

* Your team can respond instantly to customer queries through the WhatsApp Business App
* At the same time, automated messages, campaigns, and notifications can be managed through DoubleTick

This is especially valuable for businesses that want to:

* Maintain a personal and responsive customer experience
* Improve speed and efficiency in communication
* Scale operations without losing the human touch

***

#### <mark style="color:$primary;">**Who Can Use Co-Existence?**</mark>

Before getting started, make sure the following requirements are met:

* You are using the **WhatsApp Business App** (not the personal WhatsApp application)
* Your app version is **2.24.17 or higher**
* Your business phone number is **active in India**
* The number is **not banned or restricted** by WhatsApp
* You have:
  * A **Facebook Business Manager account**
  * An active **DoubleTick account**


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