Official Business Accounts (Blue Badge)
Learn about WhatsApp Official Business Accounts and the blue badge application process.
An Official Business Account (OBA) is Meta's blue-checkmark verification for authentic, well-known brands on WhatsApp — it's a trust badge, not a requirement for using the WhatsApp Business API. This section explains what OBA is and what the blue checkmark actually means, the eligibility criteria your business must meet before applying, how to submit an OBA request (including the separate process required for Coexistence numbers), and what to do if your request is rejected.
In this section
Understanding Official Business Accounts (OBA)
Eligibility criteria for Official Business Accounts
How to apply for an Official Business Account (OBA)
What if your Official Business Account (OBA) request gets rejected?
How to apply for an Official Business Account (OBA) for a Coexistence number
Frequently asked questions