Frequently Asked Questions

Question: If a business has 40 WABA numbers, what is the process to get the blue tick (Official Business Account) for each of them? Can the verification be applied in bulk?

Answer: The Official Business Account (OBA) approval is granted per WABA. This means that even if a business owns multiple WABAs (for example, 40 WABA numbers), the blue tick verification must be applied for individually for each WABA.

There is currently no option to apply for OBA verification in bulk across multiple WABAs.

For every WABA, the same eligibility requirements and application process must be followed.

Eligibility Requirements for OBA Verification

To apply for a blue tick on any WABA, the following conditions must be met:

• The business must comply with the WhatsApp Business Messaging Policy.

• The WhatsApp number should ideally have at least 30 days of activity on the WhatsApp Business Platform.

• The brand must be notable and well-known.

• The business should have presence in major news publications.

• There should be coverage by reputable media outlets or independent editorial articles about the business.

• The business portfolio must be verified in Meta Business Manager.

• Two-step verification must be enabled for the WhatsApp number.

• The display name for the WhatsApp number must already be approved.

Important Note

Since the OBA approval is evaluated at the WABA level, each WABA must go through the same verification process separately.

If a business operates multiple WABAs, the application must be submitted individually for each one, and each WABA will be evaluated independently by Meta.

This means that approval for one WABA does not automatically apply to other WABAs owned by the same business.