How to use Tag Added Webhook

Turn simple tags into powerful automation triggers

Tags are one of the easiest ways to organize your customers and conversations.

You might tag them as:

  • Hot Lead

  • Interested

  • Follow-up Required

  • VIP Customer

But here’s where it gets powerful — what if every time a tag is added, your system could instantly take action?

That’s exactly what the Tag Added webhook does.

The moment a tag is added to a customer or conversation, this webhook triggers and sends that information to your system.


What is Tag Added Webhook?

This webhook is triggered whenever a tag is added to:

  • A customer profile

  • A conversation

In simple terms:

Tag added → webhook fires → action happens instantly


When Does This Webhook Trigger?

This webhook triggers when:

  • A team member adds a tag manually

  • A bot adds a tag automatically

  • A workflow assigns a tag

No matter how the tag is added, the webhook will trigger.


Step-by-Step: How to Set Up This Webhook


Step 1: Go to Webhooks

  • Log in to DoubleTick

  • Go to Settings

  • Click on Webhooks


Step 2: Create a New Webhook

  • Click on New Webhook

  • Enter a name

Example: Tag Added Automation


Step 3: Add Webhook URL

This is where DoubleTick will send the data.

You can use:

  • CRM tools (Zoho, HubSpot, Salesforce)

  • Automation tools (Zapier, Pabbly, Make)

  • Your backend system

Using Bot Studio for Testing

  • Open DoubleTick in a new tab

  • Go to Bot Studio

  • Click on Create New Bot

  • Select trigger: On Webhook

  • Copy the webhook URL


Step 4: Add Webhook Details

  • Go back to Webhooks

  • Paste the webhook URL

  • Select your API Number (WABA number)

  • Click Continue


Step 5: Select Event

  • Select Tag Added

  • Click on Create Webhook

Your webhook is now live.


How to Test the Webhook


Step 1: Add a Tag

  • Open any chat

  • Add a tag (e.g., “Hot Lead”)


Step 2: Capture Response

  • Go to Bot Studio

  • Click on Capture Response


Step 3: View Response Data

  • Click on View Response Data

You will see the tag details captured instantly.


What Data Will You Receive?

When this webhook is triggered, you will receive:

  • Customer name

  • Customer phone number

  • Tag name

  • Conversation details

  • Timestamp (date and time)


What Can You Do with This Data?

You can:

  • Segment customers automatically

  • Trigger workflows based on tags

  • Send data to CRM

  • Prioritize important leads

  • Build reports based on customer categories


Real Business Use Case: Automatically Prioritizing and Routing High-Intent Leads

The Situation

A sales team handles hundreds of leads daily through WhatsApp.

Agents manually tag leads based on intent, such as:

  • Hot Lead

  • Interested

  • Not Interested

The Problem Before Automation

  • Tagged leads were not acted upon instantly

  • Hot leads were not prioritized

  • Follow-ups were delayed

  • No structured routing of leads

The Solution

The business connects the Tag Added webhook to their CRM and automation system.

Now, whenever a tag like “Hot Lead” is added:

  • The lead is instantly marked as high priority

  • Assigned to a senior sales agent

  • A follow-up task is created immediately

  • The lead is added to a high-intent campaign

The Result

  • Faster response to important leads

  • Improved conversion rates

  • Better lead management

  • No missed opportunities


Conclusion

The Tag Added webhook transforms simple tagging into real-time action.

It helps you:

  • Automate workflows instantly

  • Prioritize the right customers

  • Improve response time

  • Scale your operations efficiently

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