# 3 Use Cases of WhatsApp Link + QR Code (With Outcomes)

#### <mark style="color:$primary;">**Why Use WhatsApp Links and QR Codes?**</mark>

WhatsApp links and QR codes are powerful entry points to drive customers into your WhatsApp API funnel.

Below are practical use cases with outcomes.

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#### <mark style="color:$primary;">**Use Case 1: Instagram/Facebook Lead Generation**</mark>

#### Where to Use

* Instagram bio
* Facebook business page
* Social media posts

#### What Happens

Customers click the link and directly reach your WhatsApp chat.

#### Outcome

* More inbound leads from social platforms
* Faster customer engagement
* Higher conversions through direct chat

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#### <mark style="color:$primary;">**Use Case 2: Website Contact Button**</mark>

#### Where to Use

* Website “Chat with Us” button
* Landing pages
* Product pages

#### What Happens

Visitors instantly open WhatsApp with a pre-filled message.

#### Outcome

* Converts website traffic into WhatsApp leads
* Reduces drop-offs compared to forms
* Immediate customer support or sales inquiry

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#### <mark style="color:$primary;">**Use Case 3: Offline QR Code in Shops or Clinics**</mark>

#### Where to Use

* Store counters
* Reception desks
* Clinic waiting areas

#### What Happens

Walk-in customers scan the QR and message you instantly.

#### Outcome

* Captures offline visitors as WhatsApp contacts
* Builds a long-term lead list
* Enables follow-ups even after they leave the store

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#### <mark style="color:$primary;">**Key Benefit of All Use Cases**</mark>

Every click or scan brings customers directly into WhatsApp with a trackable welcome message.

This message can also trigger automation inside DoubleTick.