Applying Filters in Funnel Reports

Filters help narrow down the report to specific data.

Instead of analyzing all events together, filters allow you to focus on specific numbers, templates, or message types.

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WhatsApp Number Filter

This filter allows you to generate reports for a specific WhatsApp API number.

This is useful if your organization uses multiple API numbers for different teams or departments.

Example:

You can analyze the performance of campaigns sent from a particular WhatsApp number.

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Template Filter

This filter allows you to analyze the performance of a specific template.

Example:

If you want to evaluate the performance of a particular marketing campaign template.

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Message Contains Filter

This filter shows templates or messages that contain a specific keyword.

Example:

If several templates are related to a product called AI Suite, entering the keyword AI Suite will include all templates containing that keyword.

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Message Does Not Contain Filter

This filter excludes templates containing a specific keyword.

Example:

If you want to analyze all templates except those related to AI Suite, you can exclude that keyword using this filter.